This is a play on the term “Unicorn”, a startup with $1B valuations. I decided to coin my own term “Dragon” for fierce competitors of the unicorns who will not reach a $1B valuation, but this in no way diminishes their viability, impact, or relevance.

SaaS: Learn to Fight Like the Dragon or Get Impaled by a Unicorn

In a prior posting, You Don’t Have to Be a Unicorn to Be a Great SaaS Company, I discussed that our SaaS company doesn’t have to be a unicorn to be worthwhile.  However, we will need to protect it from getting impaled by the rare beast.  In a world where software development is becoming a
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You Don’t Have to Be a Unicorn to Be a Great SaaS Company

There are many articles about rare Unicorn startups rapidly growing to $1 billion in revenue, but what if your company goal isn’t to be a Unicorn?  What guidelines and rules will help get your SaaS business on a path toward success on a smaller scale? A Healthy SaaS Business fundamentals still apply.  A team of carefully selected
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